To the entire music business, Alpert remains the “A” in A&M Records,
one of the most visionary record labels of the last half century. In 1990
as a tide of corporate takeovers swept the industry, he became the last of
a generation of record men – along with his partner Jerry Moss – to sell
the company he founded.
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“I have never to this day met two finer gentlemen,” said A&M artist Sting
in 2006, inducting them into the Rock and Roll Hall of Fame. “They
began distributing records from a garage in Hollywood and wound up
with the largest and most successful independent record company in the
world.” (“I haven't seen this many people since I played bar mitzvahs
years ago,” Alpert responded a few minutes later.)

Yet all these high profile achievements only begin to define the generous
extent of Herb Alpert’s creative spirit. Today, the litany of Alpert’s public
and lesser-known accomplishments also include:

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Herb Alpert